Headlines >>›› Apple iOS 8 Battery Issue Continues with iOS 8.1.2 UpdateApple Makes ‘The Interview’ Movie Available on iTunesNews Scan: iPhone 6 continues to sizzle; California balks at driverless vehicles; moreGet Fit in 2015 with the Striiv Fusion SmartwatchHow to Fix the 8 Most Annoying Problems with iOS 89to5 Guide: Hello, New iPhone / iPod Owner! Here are the Best Accessories to Buy Right Away9to5 Guide: Hello, New iPad oOwner! Here are the Best Accessories to Buy Right AwayMac Starter Pack: Unleash Your iTunes Gift Card and Upgrade your Mac with these Great AppsApple Confirms ‘Lucky Bag’ Sale Returning to Japanese Retail Stores on January 2ndApple Now Streaming Sony’s ‘The Interview’ on iTunes

Why Digital Marketers Can’t Afford to Overlook Android Tablets

Although the global tablet market has cooled some from the white-hot 2013 it enjoyed, there has been no shortage of milestone moments in the tablet space this year.

Most tablet vendors experienced a 30% unit decline in the first quarter of 2014, but ABI Research expects growth to resume over the balance of the year, as branded OEM shipments will exceed 200 million in 2014.

This year should also be a “watershed” for the tablet installed base, ABI reports, with active Android devices surpassing iOS for the first time.

“Tablet hardware sales from branded OEMs are likely to top US$85 billion this year,” says senior practice director Jeff Orr. “We have yet to reach the top of the tablet market and with many world regions just now starting to adopt, the best is yet to come.”

Despite the aforementioned shifts in the tablet market, Apple’s iPad is expected to remain the leading OEM brand in 2014.

Source: http://www.mobilestorm.com/digital-marketing-blog/why-digital-marketers-cant-afford-to-overlook-android-tablets/

VN:F [1.9.13_1145]
Rating: 0.0/10 (0 votes cast)
VN:F [1.9.13_1145]
Rating: 0 (from 0 votes)